3 Reasons to Make Video Content

Video is an increasingly growing form of content for organisations. It’s a fantastic way of showcasing you, your products and service, and your company culture.  

For those who don’t know me my name is Tom and I started OK-GO! To help businesses and entrepreneurs get the most out of content.  

Here are 3 reasons why video will benefit your business: 

  1. Engagement. Video is, as you would guess, a visual platform that allows you to showcase your content to your audience. You have much more flexibility and creativity meaning you can increase engagement with your content and business.  

  2. Consumption. Video consumption is growing more and more every day, let alone every year. Platforms like youtube have over 2.1 billion monthly active users, and there are more platforms than ever to share your video content. The audience is there, and they want to watch, it’s up to you to cater to them. If you don’t, you could miss out.  

  3. Growth. Sharing video consistently can help you raise awareness of your business, as well as the products and services you provide. The more people know about you the more your audience grows, and the more opportunity there is for your business to grow.  

There is so much opportunity created when you invest in your video content. And the best part is you don’t need a big budget to get started.  

Want to know more? Check out my article here about getting started making video content for your business.  

 

 

Working in content is my absolute passion. I love seeing the results of the clients I work with and the growth they achieve. I enjoy tackling the challenge of new ways of creating and relish the thought of my hard work paying off for some fantastic results. If you want to know how you can utilise your content to create more business feel free to get in touch, I’d love to chat with you!  

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